SAP Marketing Cloud – Campaign scheduled times changed after the daylight saving time

Geplaatst op door remcojansen

Problem

Your campaigns are scheduled 1 hour later after the daylight saving time.

Reproducing the Issue

  1. Create a Campaign before daylight saving.
  2. Check the Campaign scheduled time after the daylight saving.
  3. The Campaign is scheduled at a different time.

Cause

  • Time Zone of Segmentation Profile used in the Campaign is set to a different Time Zone than the Time Zone considered with the daylight saving.
  • If nothing is set for Time Zone, it will take the default Time Zone(UTC-0).
  • Ex. Let’s say the Campaign is scheduled at 9AM EST, which is 2PM UTC. The Segmentation Profile is set to GMT time so in the database, the start time is 2PM UTC-0. After the daylight saving in EST time, the Campaign scheduled time at 9AM EST will change to 10AM because 10AM in EST will now equal to 2PM UTC-0.

Resolution

1. Access “Segmentation Configuration” App.
2. Go to Segmentation Profile and select the corresponding Profile.
3. Edit the Profile to set the correct “Time Zone”.