Hybris Marketing Content Studio: Not able to create Email Templates, Emails, Confirmations and Text Messages

The Hybris Marketing Content Studio does allow to create Landing Pages only but no Emails, Confirmations, Email Templates and Text Messages.

Reproducing the Issue

  1. Log on to Fiori Launchpad in Hybris Marketing or S/4 Hana Marketing Cloud environment.
  2. Open the Content Studio App.
  3. There is Landing Pages Content available but no Emails, Confirmations, Email Templates, nor Text Messages.
  4. Creating new Content does allow to created Langing Pages only. There is no option to create Emails, Confirmations, Email Templates, nor Text Messages.

Cause

There is some Campaign Communications related Configuration missing. Emails and Text Messages require a Sender Profile to be sent out – if there is no Sender Profile available in the System the option to create Email Content and Text Messages is not available.

Resolution

SAP Hybris Marketing On-Premise Installation:

  1. Maintain connection to the Email or Text Message Provider in the Provider Configuration using the following Customizing path:
    SAP Hybris Marketing >
    Campaigns >
    Campaign >
    Define Provider Configuration
  2. Create a Sender Profile for the Provider Configuration using the following Customizing path:
    SAP Hybris Marketing >
    Campaigns >
    Campaign >
    Define Sender Profile

For testing the configuration there is the check report CUAN_MKT_EXEC_CHECK_CONFIG available. Further information about the test report and how to handle the check result is available with the following SAP note: 2375193 – Errorhandling of campaign execution issues

S/4HANA Marketing Cloud:

  1. Create Communication Arrangement for the predefined Campaign Execution Scenario for the relevant for the predefined Email or Text Message Provider. This is done in the Communication Arrangements App available in the Communication Management.


    The following Communication Scenarios are available in the standard Content:

    SAP_COM_0016  Marketing – Campaign Execution Amazon SES Integration (together with SAP_COM_0039  Marketing – Campaign Execution Amazon E-Mail Bounce Integration)
    SAP_COM_0040  Marketing – Campaign Execution SAP Mobile Services Email Integration
    SAP_COM_0041  Marketing – Campaign Execution SAP Mobile Services SMS Integration

  2. Maintain the Access Key in the Provider Credentials for the Email and Text Message Service Provider and Maintain the Sender Profiles using the Provider Credentials App and the Sender Profiles App available in the Segmentation and Campaign Configuration.

How to create response e-mail templates in Hybris Marketing / S/4HANA Marketing Cloud

SAP S/4HANA Marketing Cloud allows you to design and send highly personalized, dynamic and device independent e-mails.
You can:

  • Manage responsive e-mail templates to enforce layout and corporate identity.
  • Design, test and upload HTML templates from external editors
  • Restrict layout editing by E-Mail authors
  • E-Mail Editor with text formatting, tables pictures, links etc.
  • Simplified and flexible search and linking of pictures in Digital Asset Management (DAM), Web Content Management (WCMS) or Product Catalog Management (PCM) like Hybris Commerce or OpenText (only in private cloud or onpremise)
  • Tracking of events like open mail, click link etc. directly in S/4HANA Marketing Cloud

The responsiveness of a mail template is controlled by an inline CSS which provides styles which determine how text, pictures and tables behave on the various mail clients and form factors.

Here you can download the source code of responsive HTML mail templates. You can use it as a starting point for building your own mail templates or just to test the responsive mailing capabilities of SAP Hybris Marketing and S/4HANA Marketing Public/Private Cloud.